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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Case Study: Science Writing &amp;amp; Information Design for JRWA - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Case Study: Science Writing &amp;amp; Information Design for JRWA - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Case Study: Science Writing &amp;amp; Information Design for JRWA - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Case Study: Responsible Tourism Social Media Strategy for the Sooke Region - Make it stand out</image:title>
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      <image:title>Field Notes - Case Study: Responsible Tourism Social Media Strategy for the Sooke Region - Make it stand out</image:title>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Case Study: Impact-Led Strategy and Website Design for JRWA - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Case Study: Impact-Led Strategy and Website Design for JRWA - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Shot Lists &amp;amp; Serendipity: Finding the Balance on Brand Shoots - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Shot Lists &amp;amp; Serendipity: Finding the Balance on Brand Shoots - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Shot Lists &amp;amp; Serendipity: Finding the Balance on Brand Shoots - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Shot Lists &amp;amp; Serendipity: Finding the Balance on Brand Shoots - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Shot Lists &amp;amp; Serendipity: Finding the Balance on Brand Shoots - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2026-05-07</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - “You’re not a real surfer”: what it’s like shooting surf lifestyle as a woman - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Field Notes - “You’re not a real surfer”: what it’s like shooting surf lifestyle as a woman - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - “You’re not a real surfer”: what it’s like shooting surf lifestyle as a woman - Make it stand out</image:title>
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      <image:title>Field Notes - “You’re not a real surfer”: what it’s like shooting surf lifestyle as a woman - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - “You’re not a real surfer”: what it’s like shooting surf lifestyle as a woman - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Field Notes - Case Study: Growth Marketing for The Den Refillery</image:title>
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      <image:title>Field Notes - Case Study: Growth Marketing for The Den Refillery</image:title>
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      <image:title>Field Notes - Case Study: Growth Marketing for The Den Refillery</image:title>
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      <image:title>Field Notes - Case Study: Growth Marketing for The Den Refillery</image:title>
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      <image:title>Field Notes - Case Study: Plastic Free July Campaign for The Den Refillery</image:title>
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      <image:title>Field Notes - Case Study: Plastic Free July Campaign for The Den Refillery</image:title>
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      <image:title>Field Notes - Case Study: Plastic Free July Campaign for The Den Refillery</image:title>
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      <image:title>Field Notes - Case Study: Plastic Free July Campaign for The Den Refillery</image:title>
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      <image:title>Field Notes - Case Study: Plastic Free July Campaign for The Den Refillery</image:title>
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      <image:title>Field Notes - Case Study: Plastic Free July Campaign for The Den Refillery</image:title>
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      <image:title>Field Notes - Case Study: Plastic Free July Campaign for The Den Refillery</image:title>
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      <image:title>Field Notes - Case Study: Plastic Free July Campaign for The Den Refillery</image:title>
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      <image:caption>seal with eyes above the water surface</image:caption>
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      <image:caption>four fronds of kelp in the water from above</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/84546212-e75d-49b0-8b2d-b01e2c1652b2/ocean-plastic-pollution-nikkey-dawn.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>Woman walking along the rocks looking for marine debris</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/13c616a8-891d-4065-b1f4-b4ac54e24896/south-island-surf-photography.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>surfer going down the wave with mountains in teh background</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/90d702ae-c4fd-4710-a070-1116f439f69b/seals-hauled-out.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>a colony of seals hauled out on the rocks</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/07d180c1-a0a3-4c94-bd11-ffe6140435bf/nikkey-dawn-greenroom.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>two sunscreen packages stuck in the sand</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/5b7860bd-b894-45d8-a3d5-d40f3225d1a8/microplastics-onboard-nikkey-dawn.jpg</image:loc>
      <image:title>Portfolios</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/b5299a89-6222-4243-b71f-bb3ae3220ace/frances-kelly-portrait.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>A portrait of a freediver just out of the water pulling removing her goggles</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/ac971f4e-042b-4a28-93a8-9989a8e76b70/plastic-pollution-vancouver-island.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>Ocean plastic pollution like bottles and styrofoam smashed together on the shoreline</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/f7978c1f-db46-4edf-9886-41164ba046b3/surf-community-vancouver-island.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>two surfers paddling and passing each other</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/5033f77f-ee57-4e20-b251-8d7676762c43/underwater-photography-nikkeydawn.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>a sea lion resting underwater</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/6c9158ca-8537-4b9b-967d-b3a226daecd5/nikkey-dawn-product-photography.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>woman using a conditioner bar in the shower</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/c603b282-a63e-46d2-b487-d713e16c7825/sailing-freeranger-nikkey-dawn.jpg</image:loc>
      <image:title>Portfolios</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/d57a2714-b6e3-4a78-bd54-591bd769f3f4/freediving-photography-nikkey.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>A freediver floats at the surface of deep blue waters with sunlight rays streaming all around</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/f224afab-afdf-48ce-b160-3d01202e7414/remote-beach-clean-up.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>People removing bags of marine debris off the island onto a boat</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/7597a126-c9da-41a4-a1c6-8a3be1daec10/women-paddling-out.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>three surfers paddling out together with sun coming through the clouds</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/4a3f5b4f-21e9-47c9-8e0a-617252436f69/juvenille-fish.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>juvenile fish swimming in a line around rocks</image:caption>
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      <image:title>Portfolios</image:title>
      <image:caption>shampoo and conditioner bars sitting on a concrete bathroom counter</image:caption>
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      <image:title>Portfolios</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/b0b3daa2-05a7-4ccf-9e3c-ffb686d7f054/mec-active-wear-photography.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>A woman walking on a sandy beach towards a sunny treeline</image:caption>
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      <image:title>Portfolios</image:title>
      <image:caption>Woman taking a big boulder of polystyrene onto the boat</image:caption>
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      <image:title>Portfolios</image:title>
      <image:caption>surfer on a back lit, golden wave</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/85d821e4-069d-49fa-89db-b4d1959047d3/pelicans-landing.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>a group of pelicans landing in the water of a mangrove</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/9bd31a7f-88b2-46ba-97e5-861a6b6c9ff7/hollow-tree-perfume1.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>woman holding up a roll on perfume against the sky</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/bd7c554c-c5fb-4acc-bef8-140582162b4d/active-wear-photography.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>A woman runs on a sandy beach with the sun behind her</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/af029190-da33-4c20-a121-ce7891e8332e/beg-island-clean-up.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>Looking back at the island through the ship window with all the garbage collected on the boat deck</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/aa256ddc-b7d9-4bbd-bd05-cded0124270b/surfing-vancouver-island-nikkey-dawn.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>surfer riding the top of the wave</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/69c6c278-09e4-4b1f-b5cd-4c2509e8af72/hollow-tree-perfume2.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>woman laying on a bed with a book and postcards unscrewing perfume top</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/defb9e83-f90a-42d1-96f3-ca7270c74ad7/sailing-freeranger-nikkey-dawn.jpg</image:loc>
      <image:title>Portfolios</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/31734415-007f-411b-92ae-d0bd6edaeeb4/outdoor-adventure-photoshoot.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>A close up of a woman's feet walking over rocks</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/2fbda4e6-813a-4109-bc2c-9e9db393c71c/herring-fishery-impacts.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>Shore birds gathered en masse for the herring spawn with a fishing boat in the background</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/1b398d4a-864b-4441-956e-0281627f7cef/vancouver-island-surf-photography.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>a zoomed out photo of a surfer on wave in front of a mountain range with snowcapped peaks</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/8fa4fe2a-f37e-47b8-9e2b-c04a015ae9f4/brand-photography-nikkey-dawn.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>essential oil flat lay with a map and greenery</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/96634deb-021e-48a2-822e-246b0ae95f37/sei-whale-nikkey-dawn.jpg</image:loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/d0069386-c88d-42f4-ba7f-e0385af2bac5/remote-sauna-vancouver-island.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>View through a cedar sauna window overlooking the ocean and mountains</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/576a46d0-25a8-4e62-8c4b-6f22fe9869c4/herring-fishery-bc.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>Gilnett fishing boat fishing the herring spawn</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/ec5eb1e5-9e80-4cca-bac8-df3eb3831cec/photography-brand-nikkey-dawn.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>woman with daisy behind her ear rolling on perfume</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/98c6271e-c82c-4018-8db8-228c8eac0634/wildlife-photography-nikkey-dawn.jpg</image:loc>
      <image:title>Portfolios</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/42eb19c1-beba-419e-94f6-c867b32e8827/tourism-photography-nikkey-dawn.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>A floating sauna in a calm bay seen from the water</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/56e17163-b534-42d2-ab1a-1d4400c56bbd/herring-fishery-declines.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>A big net of herring being brought on deck</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/577645c9-d69b-4111-8351-0bdf81394603/lifestyle-photography-vancouver-island.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>woman holding up roll on perfume in a field of daisies</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/d5f9fd7b-8f74-47ab-9c26-1ddca6896b9d/secchi-disk-freeranger.jpg</image:loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/62a4fab8-aa9d-4e90-91b8-1e5c3193b8e4/herring-spawn-sealions.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>Sea lions swimming through an active herring spawn area</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/60ebb2bd-40a4-48ba-b55d-27a03e6f5793/hollow-tree-candle2.jpg</image:loc>
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      <image:caption>white candle sitting in a piece of red driftwood</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/828831a6-c1af-45f2-b191-f2727d5ab806/citizen-science-at-sea.jpg</image:loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/37440e98-9860-4989-9e67-fb4615e3c7c6/herring-fishery-protest.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>Protest against the herring fishery, elderly woman holding a sign saying "Leave them to spawn again and again"</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/13e53616-426f-4e6e-9fef-fea4bea36e9a/hollow-tree-candle1.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>white candle on the beach against black and gold rocks with waves lapping at it</image:caption>
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      <image:title>Portfolios</image:title>
      <image:caption>Turtle release in Puerto Escondido</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/4929179f-d358-43b3-8ebd-e3bf786c9e3b/product-photography-nikkeydawn.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>gold tin candle sitting on a branch with lichen</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/a1dd0e39-3b6d-409a-991a-ca8873b06454/ocean-rainbow-nikkey-dawn.jpg</image:loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/9c0bbc42-d734-4c82-99ed-8a61d9bb4f6f/turtle-conservation-mexico.jpg</image:loc>
      <image:title>Portfolios</image:title>
      <image:caption>Up close of a baby turtle hatchling being released on the sand</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6714416d3e22816ea9ca6080/ba7d1e45-e39e-4dec-94a0-dbc195c8895b/product-photography-vancouver-island.jpg</image:loc>
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      <image:caption>essential oil on a rock with water swirling around it</image:caption>
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      <image:caption>model zipping up rain jacket</image:caption>
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      <image:caption>man standing on a suspendsion bridge in a rain jacket</image:caption>
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      <image:caption>man adjusting hood size on rain jacket</image:caption>
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